Cookie Policy

Cookies are small text files that are stored on your device (computer, tablet, or mobile phone) when you visit a website. They are widely used to make websites work more efficiently, provide information to site owners, and improve the user experience.

Our website implements Google Consent Mode v2, an advanced consent management framework that allows Google tags (Google Analytics, Google Ads) to adjust their behavior based on user consent preferences.

How it works: By default, all data storage types (analytics, advertising, personalization) are set to "denied" state until you provide your explicit consent. When you interact with our cookie banner:

- If you accept all cookies, all tracking categories are enabled.

- If you reject all, Google continues to function in restricted mode without storing personal data.

- If you manage your preferences, each category is updated individually.

Data redaction: When advertising consent is denied, ad data redaction (ads_data_redaction) is automatically activated, removing identifiable information from requests.

URL passthrough: url_passthrough is used to allow basic conversion attribution without cookies, respecting your privacy.

Necessary Cookies (always active)

These cookies are essential for the website to function properly. They include session cookies, language preferences, and consent storage. They do not require your consent as they are strictly necessary.

Analytics Cookies (require consent)

We use Google Analytics 4 to collect anonymous data about how visitors interact with our website, including the most visited pages, visit duration, and traffic sources. These cookies are only activated if you grant your consent for "analytics_storage".

Advertising Cookies (require consent)

We use Google Ads to display relevant ads to users and measure the effectiveness of our campaigns. These cookies manage the following consents:

- ad_storage: advertising-related storage

- ad_user_data: user data for advertising purposes

- ad_personalization: ad personalization

You can manage your cookie preferences at any time through our consent banner, which includes the following options:

- Accept all: Enables all cookie categories.

- Reject all: Denies all non-essential cookies.

- Manage preferences: Allows you to enable or disable individual categories.

- Save preferences: Stores your customized settings.

Your preferences are stored in your browser's local storage and are automatically applied on future visits. If you clear your browser data, the consent banner will reappear.

Third-party cookies are set by external services integrated into our site. We currently use:

- Google Analytics 4 (analytics.google.com): For web traffic analysis.

- Google Ads (ads.google.com): For advertising and remarketing.

These services have their own privacy policies that we recommend you review.

In addition to managing cookies through our banner, you can configure your browser to block or delete cookies. Please note that this may affect the functionality of the website. For more information on how to manage cookies in your browser, visit your browser's privacy settings.

If you have questions about our Cookie Policy or the use of Google Consent Mode v2, contact us at:

Zestmediapr LLC

254 San Francisco Street

Old San Juan, PR 00901

Email: privacy@zestmediapr.com